Become a Digital Marketing Specialist To Reach More Customers For Businesses
Digital Marketing has become a vital element in the marketing world and marketers use online media platforms to increase the awareness of their products and services.
These digital media platforms include Google as well as social media platforms such as Facebook, Instagram, Twitter etc.
It is a known fact that digital marketing is one of the best ways to reach out to new and possibly untapped regions that may provide you to a new group of consumers.
Over the years, online promoting has become an increasingly popular skill to learn and start earning online by working at home as a side hustle.
Since pandemic, the number of digital marketers has gone up by a huge number on famous freelancing platforms such as Fiverr.
The obvious reason was that many people with jobs went unemployed due to Covid-19 and organizations laid off many employees as they had to cut down their expenses.
Fortunately, people without jobs not only survived, but made a lot more with online skills like Digital Marketing, Affiliate Marketing etc.
Related: Complete Guide To Create An Affiliate Marketing Website To Earn Passive Income
Digital Marketing vs Traditional Marketing
Since the inception of popular social channels such as Facebook and Instagram, the amount of daily consumers that you can reach out to is massive.
Take an example, if you were to make a poster about mattress and post it on a billboard in a popular area of your city.
There is likely a chance even half the people are not readily interested in buying a mattress, which automatically implies that you have not aimed at your target market.
On the contrary, Digital Marketing allows you to find and reach 10 times more people that would be actively looking for a new mattress, with just a few clicks and research.
Learning from the case above, traditional marketing methods are starting to become obsolete.
Even though most corporations still use a mix of both old school marketing methods such as flyers, posters billboards etc. and online marketing such as Google and Facebook ads, the preference and return on investment is proving to be better for the latter.
Scope and Importance of Digital Marketing
As aforementioned, Coronavirus revolutionized the way how people view online earnings as a source of primary income.
And due to multiple lay offs around the world, people were looking for quick and useful ways to earn online and Digital marketing became a widely popular and important skill.
Because, online store owners, physical business employers and even website handlers all started looking for a specialist who can use the power of digital marketing and reach out to maximum customers.
Since physical contact was minimized due in pandemic, promoting and advertising online seemed to be a no brainer and along with increasing demand of many new and old organizations wanting to take advantage of digital marketing, people with experience and skills in relevant field were needed.
Therefore, people started taking advantage of this quick learning skill and started earning online as a full time hustle by working remotely from around the world.
Become A Digital Marketing Specialist Online Course
With the help of this online course, becoming a digital marketing specialist will allow you to boost sales not just for your business, but for others too through freelancing.
Fortunately, learning digital marketing in this digitalized era is not a very tough thing to achieve.
Especially, this free online 21 hours worth of self-paced learning content can be easily fulfilled as there is flexibility in however and whenever you wish to learn.
You will find 11 different courses within this learning path, that will build your skills from the foundations to learning effective methods of promoting online.
At the end of this learning path by LinkedIn, you will receive a a badge of completion to represent that now you are a certified marketing specialist.
Why You Should Be Certified As A Digital Marketing Specialist
Certified means you have completed a short-term course or diploma and the certificate is a proof of your knowledge and expertise.
Nowadays, students are learning and just focus on degrees rather than any other internship or certificate programs.
However, these certificates are very important to get a job in the future, and this is because everyone has a degree.
Having an additional certificate from a well-known organization will make you stand alone from the crowd and make you more deserving candidate than others.
Certified CVs are more attractive businesses because this makes a CV impressive and increases your chance for the job Interview.
You must work on your CV because this is the only thing, while being a piece of paper, it contains your summary of education and work experience.
Create your new CV HERE
Students having no degree can find work opportunities on Fiverr (A popular freelance market).
Just with few certificates of having a specific skill like Content Writing, Graphic designing, digital marketing, etc.
What is Fiverr?
Fiverr is among one of the biggest online market place for freelancers across the world.
This freelancing platform also provides learning and trainings to the freelancers and professionals.
This online market place was founded on 1st February 2010 by Micha Kaufman.
How to get projects from companies on Fiverr?
In order to win the project, you must first learn skills like SEO Specialist, Graphic designing or Amazon drop shipping services.
Once you have learn the skill then you must have a proof of having those skill in the form of degree or certifications.
Certifications are very important as this will make your profile CV stronger. You must have a certificates and a little hands on experience on specific field.
Once have all these things done then create a Fiverr account HERE.
After creating your fiver account then make and upload some gigs, and your achievements, your certifications, expertise, skills etc.
This will make your account look more impressive and attract potential clients.
Related: Top 5 Popular Money Making Skills.
Now, assume you are on Fiver and search out some work or related words similar to your skill.
For example, if you have a graphic designing skill, you can look for designing related work opportunities offering from all over the world.
These can be in the form of Logo, poster, thumbnail designing etc.
Once you find any advertisement posted by someone just make a bid (your quoted price for the specific project).
Then your bid will be sent to the person who posted that ad and he will review your profile and take decision.
So again, it is recommended to make your profile strong and impressive.
With a strong profile, you can make a good CV and earn more money along with a alot of experience.
Now here are some Important links you should visit and start your earning;
Fiverr account creation link Click HERE
Create your new CV HERE
How To Start This Digital Marketing Specialist Course?
Remember that you can learn this course by watching the videos directly without signing or registering for an account.
But you will need to register for an account to acquire the Certificate.
Firstly, follow this link by Clicking Here.
Then, click on button “Sign In”
Then, click on Join Now and fill the required form with the details.
After filling the details, follow this link by Clicking Here.
Lastly, click on the first video to start from the basics.
After completing the last video, you will be awarded with the official and verified certificate by Microsoft.
Tips from Experts on Digital Marketing Specialist as Profession
Distance learning is also known as online education/learning.
During pandemic almost all institutions started from home work and learning programs from January 2020 to June 2021.
Students and learners faced many difficulties as they were not familiar with the distance learning environment.
Though, they all were trying their best to continue their semesters and classes and in results.
Many students faced a decline in CGPA in their semesters and some might even not pass.
So, we have to be ready for every situation and make our environment more familiar.
So we are going to recommend you some products and tips for online learning.
First of all, you need is a Laptop or a PC which support your Microsoft teams, zoom or other apps.
Second, you need the latest version of Internet device for providing you the continued supply of Internet throughout your class.
Thirdly you need a noise cancellation headphones to avoid any disturbance during your lecture and a mug of coffee to feel relax.
Start your Happy Learning!